Alison Matheny

Alison Matheny http://alisonmatheny.com Alison Matheny Tue, 25 Dec 2012 13:41:48 +0000 http://alisonmatheny.com en NEW! Lifestyle Mirror http://alisonmatheny.com/NEW-Lifestyle-Mirror http://alisonmatheny.com/following/alisonmatheny.com/NEW-Lifestyle-Mirror Tue, 25 Dec 2012 13:41:48 +0000 Alison Matheny 4658249 I helped Lifestyle Mirror out with some Holiday sales materials promoting their digital boutiques. Custom illustrations including logo, sales deck design and digital mocks. <img src="http://payload117.cargocollective.com/1/0/9589/4658249/Lifestlye Mirror all_2048.jpg" width="829" height="658" width_o="829" height_o="658" src_o="http://payload117.cargocollective.com/1/0/9589/4658249/Lifestlye Mirror all_o.jpg" data-mid="24808957" border="0" align="left"/> I helped Lifestyle Mirror out with some Holiday sales materials promoting their digital boutiques. Custom illustrations including logo, sales deck design and... NEW! Us Weekly http://alisonmatheny.com/NEW-Us-Weekly http://alisonmatheny.com/following/alisonmatheny.com/NEW-Us-Weekly Tue, 25 Dec 2012 12:31:54 +0000 Alison Matheny 4658097 I have also been freelancing for Us Weekly, creating marketing materials, advertorials and event collateral. <img src="http://payload117.cargocollective.com/1/0/9589/4658097/Us Weekly01_rev_2048.jpg" width="829" height="592" width_o="829" height_o="592" src_o="http://payload117.cargocollective.com/1/0/9589/4658097/Us Weekly01_rev_o.jpg" data-mid="24964843" border="0" align="left"/> I have also been freelancing for Us Weekly, creating marketing materials, advertorials and event collateral. NEW! Daily Worth http://alisonmatheny.com/NEW-Daily-Worth http://alisonmatheny.com/following/alisonmatheny.com/NEW-Daily-Worth Mon, 24 Dec 2012 15:06:19 +0000 Alison Matheny 4656348 This is a winter campaign I did for the ladies of Daily Worth, which helps women take charge of their money and their life! Click through to see the campaign consisting of a landing page, static banner ads and animated gifs. <img src="http://payload117.cargocollective.com/1/0/9589/4656348/Daily Worth 01_2048.jpg" width="829" height="546" width_o="829" height_o="546" src_o="http://payload117.cargocollective.com/1/0/9589/4656348/Daily Worth 01_o.jpg" data-mid="24797545" border="0" align="left"/><img src="http://payload117.cargocollective.com/1/0/9589/4656348/Daily Worth 02_2048.jpg" width="829" height="560" width_o="829" height_o="560" src_o="http://payload117.cargocollective.com/1/0/9589/4656348/Daily Worth 02_o.jpg" data-mid="24797546" border="0" align="left"/><img src="http://payload117.cargocollective.com/1/0/9589/4656348/250x250.gif" width="250" height="250" width_o="250" height_o="250" src_o="http://payload117.cargocollective.com/1/0/9589/4656348/250x250_o.gif" data-mid="24797549" border="0" align="left"/><img src="http://payload117.cargocollective.com/1/0/9589/4656348/160x600.gif" width="160" height="600" width_o="160" height_o="600" src_o="http://payload117.cargocollective.com/1/0/9589/4656348/160x600_o.gif" data-mid="24797551" border="0" align="left"/><img src="http://payload117.cargocollective.com/1/0/9589/4656348/469x90.gif" width="468" height="90" width_o="468" height_o="90" src_o="http://payload117.cargocollective.com/1/0/9589/4656348/469x90_o.gif" data-mid="24797555" border="0" align="left"/> This is a winter campaign I did for the ladies of Daily Worth, which helps women take charge of their money and their life! Click through to see the campaign... NEW! Kate Spade http://alisonmatheny.com/NEW-Kate-Spade http://alisonmatheny.com/following/alisonmatheny.com/NEW-Kate-Spade Mon, 24 Dec 2012 14:38:19 +0000 Alison Matheny 4655831 I freelanced for Kate Spade Saturday the week it launched. Confidential until next spring, I helped with product naming, icon drawing, and general branding associated with developing a new line. Soon after, I worked in Kate Spade proper's web department designing eblasts, facebook images, and blog posts like this one. <img src="http://payload117.cargocollective.com/1/0/9589/4655831/Saturday_2048.png" width="893" height="742" width_o="893" height_o="742" src_o="http://payload117.cargocollective.com/1/0/9589/4655831/Saturday_o.png" data-mid="24797275" border="0" align="left"/><img src="http://payload117.cargocollective.com/1/0/9589/4655831/217_locked-in_final.gif" width="640" height="772" width_o="640" height_o="772" src_o="http://payload117.cargocollective.com/1/0/9589/4655831/217_locked-in_final_o.gif" data-mid="24797286" border="0" align="left"/><img src="http://payload117.cargocollective.com/1/0/9589/4655831/204_featured gift guide picks email_final6.jpg" width="640" height="1050" width_o="640" height_o="1050" src_o="http://payload117.cargocollective.com/1/0/9589/4655831/204_featured gift guide picks email_final6_o.jpg" data-mid="24797289" border="0" align="left"/> I freelanced for Kate Spade Saturday the week it launched. Confidential until next spring, I helped with product naming, icon drawing, and general branding... NEW! Refinery29 http://alisonmatheny.com/NEW-Refinery29 http://alisonmatheny.com/following/alisonmatheny.com/NEW-Refinery29 Mon, 24 Dec 2012 14:38:18 +0000 Alison Matheny 4655636 I've had the opportunity to write a bit for Refinery29. My most recent post being on my love of gold. Read it live HERE. This past fall I reviewed a Helium Ariel Dance's Silks class. Having virtually no upper body or core muscle tone, it was an enlightening experience. Read that one HERE. <img src="http://payload117.cargocollective.com/1/0/9589/4655636/Refinery 04a_2048.jpg" width="829" height="1369" width_o="829" height_o="1369" src_o="http://payload117.cargocollective.com/1/0/9589/4655636/Refinery 04a_o.jpg" data-mid="25516772" border="0" align="left"/><img src="http://payload117.cargocollective.com/1/0/9589/4655636/Refinery 01_2048.jpg" width="829" height="762" width_o="829" height_o="762" src_o="http://payload117.cargocollective.com/1/0/9589/4655636/Refinery 01_o.jpg" data-mid="24793436" border="0" align="left"/><img src="http://payload117.cargocollective.com/1/0/9589/4655636/Refinery 02a_2048.jpg" width="829" height="1042" width_o="829" height_o="1042" src_o="http://payload117.cargocollective.com/1/0/9589/4655636/Refinery 02a_o.jpg" data-mid="24794128" border="0" align="left"/><img src="http://payload117.cargocollective.com/1/0/9589/4655636/Refinery 03a_2048.jpg" width="829" height="1042" width_o="829" height_o="1042" src_o="http://payload117.cargocollective.com/1/0/9589/4655636/Refinery 03a_o.jpg" data-mid="24794149" border="0" align="left"/> I've had the opportunity to write a bit for Refinery29. My most recent post being on my love of gold. Read it live HERE. This past fall I reviewed a Helium Ariel... Lucky/Zappos http://alisonmatheny.com/Lucky-Zappos http://alisonmatheny.com/following/alisonmatheny.com/Lucky-Zappos Sun, 05 Aug 2012 15:11:12 +0000 Alison Matheny 3868119 House of Zappos 4-page insert shot for Lucky with Jana Gale. Photography by Squire Fox. Styling by Dora Santlofer. The concept was later used for Zappos presence at FABB West, and to create an interactive video. <img src="http://payload78.cargocollective.com/1/0/9589/3868119/Zapp 01_2048.jpg" width="810" height="630" width_o="810" height_o="630" src_o="http://payload78.cargocollective.com/1/0/9589/3868119/Zapp 01_o.jpg" data-mid="20174607" border="0" align="left"/><img src="http://payload78.cargocollective.com/1/0/9589/3868119/Zapp 02_2048.jpg" width="910" height="630" width_o="910" height_o="630" src_o="http://payload78.cargocollective.com/1/0/9589/3868119/Zapp 02_o.jpg" data-mid="20174611" border="0" align="left"/><img src="http://payload78.cargocollective.com/1/0/9589/3868119/Zapp 03.jpg" width="473" height="630" width_o="473" height_o="630" src_o="http://payload78.cargocollective.com/1/0/9589/3868119/Zapp 03_o.jpg" data-mid="20174616" border="0" align="left"/> House of Zappos 4-page insert shot for Lucky with Jana Gale. Photography by Squire Fox. Styling by Dora Santlofer. The concept was later used for Zappos presence at... FABB West http://alisonmatheny.com/FABB-West http://alisonmatheny.com/following/alisonmatheny.com/FABB-West Sun, 05 Aug 2012 14:46:53 +0000 Alison Matheny 3867804 Lucky's Fashion and Beauty Blogger conference was held for the first time in LA this past spring, providing industry professionals with access to speakers like Zac Posen, Jessica Alba and Kiernan Shipka, panel discussions, workshops and advertiser experiences. With over 270 million media impressions, branding aimed to give a fresh take on the historical Annenberg Beach House. Individual branding with We Came in Peace was done to transform the House of Zappos into a visual and viral experience. <img src="http://payload78.cargocollective.com/1/0/9589/3867804/FABB 01_2048.jpg" width="829" height="546" width_o="829" height_o="546" src_o="http://payload78.cargocollective.com/1/0/9589/3867804/FABB 01_o.jpg" data-mid="20173755" border="0" align="left"/><img src="http://payload78.cargocollective.com/1/0/9589/3867804/FABB 02_2048.jpg" width="829" height="662" width_o="829" height_o="662" src_o="http://payload78.cargocollective.com/1/0/9589/3867804/FABB 02_o.jpg" data-mid="20173757" border="0" align="left"/><img src="http://payload78.cargocollective.com/1/0/9589/3867804/FABB 03_2048.jpg" width="829" height="716" width_o="829" height_o="716" src_o="http://payload78.cargocollective.com/1/0/9589/3867804/FABB 03_o.jpg" data-mid="20173760" caption="Icons drawn by <a href="http://www.melbarat.com/index.html" target="_blank">Mel Barat</a>" border="0" align="left"/><img src="http://payload78.cargocollective.com/1/0/9589/3867804/FABB 04_2048.jpg" width="829" height="941" width_o="829" height_o="941" src_o="http://payload78.cargocollective.com/1/0/9589/3867804/FABB 04_o.jpg" data-mid="20173764" border="0" align="left"/><img src="http://payload78.cargocollective.com/1/0/9589/3867804/FABB 05_2048.jpg" width="829" height="716" width_o="829" height_o="716" src_o="http://payload78.cargocollective.com/1/0/9589/3867804/FABB 05_o.jpg" data-mid="20173768" border="0" align="left"/><img src="http://payload78.cargocollective.com/1/0/9589/3867804/FABB 06_2048.jpg" width="829" height="559" width_o="829" height_o="559" src_o="http://payload78.cargocollective.com/1/0/9589/3867804/FABB 06_o.jpg" data-mid="20173771" caption="House of Zappos with performance by A Fine Frenzy. <br /> <b><a href="http://test.interlude.co.il/zappos/" target="_blank">CLICK HERE</a></b> for interactive video. <br /> Illustration by <a href="http://clairecourtade.com/" target="_blank">Claire Courtade</a>, Animation by <a href="http://www.melbarat.com/index.html" target="_blank">Mel Barat</a>." border="0" align="left"/> Lucky's Fashion and Beauty Blogger conference was held for the first time in LA this past spring, providing industry professionals with access to speakers like Zac... Illustrations! http://alisonmatheny.com/Illustrations http://alisonmatheny.com/following/alisonmatheny.com/Illustrations Tue, 24 Jul 2012 14:46:10 +0000 Alison Matheny 202021 In 2011 I participated in The Sketchbook Project where you were to fill up a Moleskine to your desire and send it back, where it would then travel the country on a gallery tour. I filled mine with Blind Contour Drawings, you can view them here. <img src="http://payload.cargocollective.com/1/0/9589/202021/vm gift guide page_2048.jpg" width="929" height="2086" width_o="929" height_o="2086" src_o="http://payload.cargocollective.com/1/0/9589/202021/vm gift guide page_o.jpg" data-mid="13990661" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/9589/202021/illo page_cs4_2048.jpg" width="936" height="4096" width_o="936" height_o="4096" src_o="http://payload.cargocollective.com/1/0/9589/202021/illo page_cs4_o.jpg" data-mid="3464853" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/9589/202021/paintings page_2048.jpg" width="931" height="3756" width_o="931" height_o="3756" src_o="http://payload.cargocollective.com/1/0/9589/202021/paintings page_o.jpg" data-mid="1925956" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/9589/202021/book page_2048.jpg" width="931" height="2939" width_o="931" height_o="2939" src_o="http://payload.cargocollective.com/1/0/9589/202021/book page_o.jpg" data-mid="2827198" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/9589/202021/pattern page_2_2048.jpg" width="931" height="1873" width_o="931" height_o="1873" src_o="http://payload.cargocollective.com/1/0/9589/202021/pattern page_2_o.jpg" data-mid="3646925" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/9589/202021/type illo page_2048.jpg" width="931" height="3424" width_o="931" height_o="3424" src_o="http://payload.cargocollective.com/1/0/9589/202021/type illo page_o.jpg" data-mid="1929168" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/9589/202021/Consumerism poster page_2048.jpg" width="2048" height="3442" width_o="2048" height_o="3442" src_o="http://payload.cargocollective.com/1/0/9589/202021/Consumerism poster page_o.jpg" data-mid="2827201" border="0" align="left"/> In 2011 I participated in The Sketchbook Project where you were to fill up a Moleskine to your desire and send it back, where it would then travel the country on a... More logos! http://alisonmatheny.com/More-logos http://alisonmatheny.com/following/alisonmatheny.com/More-logos Tue, 24 Jul 2012 14:37:34 +0000 Alison Matheny 3806714 <img src="http://payload75.cargocollective.com/1/0/9589/3806714/logos 01_2048.jpg" width="829" height="560" width_o="829" height_o="560" src_o="http://payload75.cargocollective.com/1/0/9589/3806714/logos 01_o.jpg" data-mid="19816353" border="0" align="left"/><img src="http://payload75.cargocollective.com/1/0/9589/3806714/logos 02_2048.jpg" width="829" height="606" width_o="829" height_o="606" src_o="http://payload75.cargocollective.com/1/0/9589/3806714/logos 02_o.jpg" data-mid="19816355" border="0" align="left"/><img src="http://payload75.cargocollective.com/1/0/9589/3806714/logos 04_2048.jpg" width="829" height="463" width_o="829" height_o="463" src_o="http://payload75.cargocollective.com/1/0/9589/3806714/logos 04_o.jpg" data-mid="19816357" border="0" align="left"/><img src="http://payload75.cargocollective.com/1/0/9589/3806714/logo 03_2048.jpg" width="829" height="268" width_o="829" height_o="268" src_o="http://payload75.cargocollective.com/1/0/9589/3806714/logo 03_o.jpg" data-mid="19818260" border="0" align="left"/><img src="http://payload75.cargocollective.com/1/0/9589/3806714/logos 05_2048.jpg" width="829" height="427" width_o="829" height_o="427" src_o="http://payload75.cargocollective.com/1/0/9589/3806714/logos 05_o.jpg" data-mid="19818270" border="0" align="left"/><img src="http://payload75.cargocollective.com/1/0/9589/3806714/logos 06_2048.jpg" width="829" height="183" width_o="829" height_o="183" src_o="http://payload75.cargocollective.com/1/0/9589/3806714/logos 06_o.jpg" data-mid="19818275" border="0" align="left"/> Lucky Bag http://alisonmatheny.com/Lucky-Bag http://alisonmatheny.com/following/alisonmatheny.com/Lucky-Bag Tue, 24 Jul 2012 14:37:34 +0000 Alison Matheny 3774975 Shopping bag designed for Lucky Magazine <img src="http://payload73.cargocollective.com/1/0/9589/3774975/Luckybag 01_2048.jpg" width="675" height="775" width_o="675" height_o="775" src_o="http://payload73.cargocollective.com/1/0/9589/3774975/Luckybag 01_o.jpg" data-mid="19638043" border="0" align="left"/><img src="http://payload73.cargocollective.com/1/0/9589/3774975/Lucky bag 02_2048.jpg" width="830" height="414" width_o="830" height_o="414" src_o="http://payload73.cargocollective.com/1/0/9589/3774975/Lucky bag 02_o.jpg" data-mid="19638260" border="0" align="left"/> Shopping bag designed for Lucky Magazine